Website re-design, digital banner campaign and mobile app for First5 California. New features help educate parents and caregivers about the important role they play in their children’s first years and gives first time parents useful information, parenting tips, resources on health, learning and activity centers, including a Q&A section. Parents learn valuable information that help the growth of their children on Reading, Nutrition and Brain Development through quizzes, videos and interactive animations.
The creative work received the following awards:
2011 Addy Bronze Award: First5
2012 Web award – Government standard of excellence
2011 IAC – Best Government Rich Media Campaign.